A well-organized presentation of your wares has the potential to boost sales while simultaneously lowering the rate of returned items. It is of the utmost importance to supply retailers with all of the information they require to make educated purchases from your brand.
Today, we are going to go over four of the most important details that buyers of apparel want to know about your line, as well as the most effective ways to share this information with them. Read on to learn about the important factors you should consider as a clothing wholesaler.
Important Points for Wholesalers
1. Give A Copy Of Your Size Chart.
The size of your line is yet a vital piece of information that can be easily provided through your website. When retailers have a clear understanding of how your clothes fit, they can make more informed decisions when purchasing from you!
You can now directly add a size chart to your page to provide an easy reference for visitors. You can upload the size chart for your line into your brand portal, where you will also have access to make any necessary edits.
2. Include Clear Pre-Pack Details.
If you sell your product line in pre-packaged size runs, it is imperative that you make this information crystal clear to potential purchasers. We recommend that you set up the user experience of your e-commerce platform to reflect the size runs of your products rather than including pre-pack information in your product description.
When creating or editing an item on your page, you should know how you would like to sell the product. You have the option of selling that item either as single units or as pre-packs to customers. When you choose pre-packs, you will have to give the pack a name, select a size ratio and range, and input a price for the pack. The ordering process for your line must then be simplified and standardized, which is beneficial to retailers because it eliminates the need for them to hunt for details regarding the size of your products in your product descriptions.
3. Provide Detailed Product Descriptions.
When retailers make purchases online, they require as much information as they can get their hands on upfront. If buyers are provided with insufficient or ambiguous product information, it can be difficult for them to make the most informed purchasing decisions. You can assist them in making more informed purchases from your line by ensuring that each of your products has detailed text and is thought-provoking to complement the accompanying photography.
We encourage you to share with other users what makes your pieces unique by using the description field that is located on each product. When it comes to making purchasing decisions, it is in the best interest of retailers to have as much information about your products as possible provided to them.
4. Publish Instructions For Caring For Garments.
It is essential that you inform retailers about the proper cleaning procedures for the products in your line whether these products may be shorts for men, shirts for men, or men’s tie dye socks. When it comes to the search for products that will appeal to a certain type of customer, retailers often use “garment care” as a helpful guidepost. For instance, customers shopping at a gift and t-shirt shop are most likely expecting apparel that can be machine washed, whereas customers shopping at a lingerie or swimwear boutique are most likely comfortable with items that must be hand washed.
You have the option to select specific care instructions for each product in your line whenever you are editing your products. It’s a straightforward update that will instantly provide retailers with a deeper understanding of your brand.
Get Started!
In conclusion, selling wholesale clothing items online can be a lucrative venture for clothing brands. By implementing these four pointers, clothing brands can successfully sell wholesale items online and build a profitable business. With dedication, hard work, and attention to detail, the possibilities are endless in the world of wholesale clothing sales.